What is a BATNA, why is it critical for negotiators, and why it is critical in mediation

Event Information

The strength of your BATNA correlates to your leverage and negotiating power in negotiations. What is a BATNA? And, how is it different than a bottom line? In this Webinar, Lisa explains how to create and change your BATNA and that of your opponent, and how a mediator may explore and test the BATNAs of both parties in mediation to get the parties to resolution.